ILLUSTRATIVE MATHEMATICS PROFESSIONAL LEARNING SOCIAL MEDIA
Art Direction, Design, Marketing
After launching the Illustrative Mathematics® (IM) Professional Learning™ catalog offerings, we followed up with a social media campaign for Twitter, Facebook, and LinkedIn to bring awareness for the new offerings. The audience was directed to visit the IM professional learning landing page where they could learn more and take additional steps for adoption.
- Brand awareness
- Gain leads for IM Professional Learning