Art Direction, Design, Marketing

Teacher Appreciation Week is every year for the first week of May. During this week we honor our teachers and give thanks for all they do for our students and community. In this social media campaign, we ran a contest where we asked teachers to nominate their colleagues to win $500 by telling us why they are an amazing educator. Out of over 75 essay submissions, we narrowed the winners down to 5 and acknowledged them through various social media channels.

GOALS

• Community building and brand awareness
• Launch the Instagram account with this new fun campaign 
• Create fun sharable content that is relatable to educators

ADDITIONAL PROJECTS

• Sticker design based of super hero theme
• Landing page with form submission